On the road with a load. Lorela collects the requests.
A removals request needs a few basics before a quote can go out, and a customer who can't reach you clicks the next company on a comparison site. Lorela is an AI assistant for removals firms: she takes the calls you can't get to, writes down the request including the addresses and the date given, and sends you a summary by email or in the app.
Updated 8 November 2026
How it works
1
Set up forwarding once
Dial a short code on your phone's keypad and the calls you don't answer go to the Lorela number. The number in your ads and on your website stays yours.
2
Your phone still rings first
You take calls as usual. Lorela steps in when you're driving a load or loading up and can't talk.
3
A summary after the call
Where they're moving from and to, and when - by email or in the app.
A sample call and summary
What happens when Lorela answers for you? Listen right here, without signing up or entering a phone number.
A sample call with Lorela
What the plumber learns after the call
His boiler is leaking onto the floor. He needs it fixed fast.
- Urgency: urgent
- Call back: tomorrow morning
The summary arrives in the app and by email. You decide when to call back.
Read the sample transcript
- Lorela: Hi, this is Lorela, Mike Carter's virtual assistant. How can I help you?
- Caller: Hi, this is Dan Brooks. My boiler is leaking, there's water all over the floor. I need it fixed fast.
- Lorela: Got it, I'll pass that on right away. How urgent is it?
- Caller: Pretty urgent, it's still leaking.
- Lorela: I'm passing your message to Mike right away. You'll get a call back as soon as possible. Have a good day.
What she handles for you
An flat move
Writes down where the customer is moving from and to and the date they want. You confirm the quote and the available date.
An office move
Notes the request to move an office and the details the caller gives. You settle the scope and the date with them.
End of the month
In the end-of-month rush she can take several calls at once. You find the requests in your summaries and call back when you have room.
Weekend requests
Takes calls on weekends too, when moving usually peaks. On Monday your requests are lined up in the summaries, not scattered across missed calls.
7 days free, then £15 a month including VAT. Less than one lost job costs. Your plan has a monthly limit of call minutes. Once it is used up, Lorela takes a short message instead.
Frequently asked questions
Does she get the basics needed for a quote?
Yes, she asks the caller what they need - from where to where, and when. If the caller adds things like the floor or a lift, she writes that down too, but she doesn't ask for it actively.
What if the customer wants a price right on the phone?
She explains that you will send the price personally once you know the size of the move, and takes a contact. She doesn't promise or guess a price.
Does it work on weekends?
Yes, she takes calls all week including weekends, when most moves happen. You find the Saturday and Sunday requests in your summaries on Monday.
Hear how Lorela talks to a customer
Two minutes of a sample call say more than this whole page. Call her yourself - then decide.