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On a ladder, screwdriver in hand. Lorela takes the call.

A customer with no power who can't reach you tries the next electrician within minutes. Lorela is an AI assistant for electricians: she takes the calls you can't get to, writes down the problem or the inspection request and sends you a summary by email or in the app.

Updated 8 November 2026

How it works

  1. 1

    Set up forwarding once

    Dial a short code on your phone's keypad and the calls you don't answer go to the Lorela number. The number on your cards and your van stays yours.

  2. 2

    Your phone still rings first

    You take calls as usual. Lorela steps in when you're on a ladder, at the consumer unit or working on live equipment and can't reach for the phone.

  3. 3

    A summary after the call

    Who called, whether it's a power cut or an inspection request, and how urgent it is - by email or in the app.

A sample call and summary

What happens when Lorela answers for you? Listen right here, without signing up or entering a phone number.

Illustrative sample: a customer calls a plumber about a leaking boiler.

A sample call with Lorela

What the plumber learns after the call

His boiler is leaking onto the floor. He needs it fixed fast.

  • Urgency: urgent
  • Call back: tomorrow morning

The summary arrives in the app and by email. You decide when to call back.

Read the sample transcript
  1. Lorela: Hi, this is Lorela, Mike Carter's virtual assistant. How can I help you?
  2. Caller: Hi, this is Dan Brooks. My boiler is leaking, there's water all over the floor. I need it fixed fast.
  3. Lorela: Got it, I'll pass that on right away. How urgent is it?
  4. Caller: Pretty urgent, it's still leaking.
  5. Lorela: I'm passing your message to Mike right away. You'll get a call back as soon as possible. Have a good day.

What she handles for you

  • A power cut

    Writes down what the customer describes, such as a power cut or a sparking socket. She can highlight urgency in the summary; the fault and the next step are for you to judge.

  • An inspection before sign-off

    Finds out what kind of inspection it is and when it has to be done, and takes a contact. You call back with the deadline in front of you, not from memory.

  • A new request

    Asks what needs doing and where, and takes a name and phone number. You decide when your hands are free.

  • A regular customer

    Looks up your contacts, so she recognises a customer you've known for years by number and greets them by name.

7 days free, then £15 a month including VAT. Less than one lost job costs. Your plan has a monthly limit of call minutes. Once it is used up, Lorela takes a short message instead.

Frequently asked questions

How does she pass on a message about a possible emergency?

She asks what's going on and can mark the call as urgent based on what the caller describes. The summary has their request; you judge the fault and what needs to be done.

What if the customer describes a technical problem she doesn't understand?

She sums up the description and leaves the assessment to you. If a detail is unclear, check it when you call back.

Does she quote a rough price, or just take the request?

She doesn't quote or guess a price. She takes the request and passes it to you, and you quote the job when you call back.

Hear how Lorela talks to a customer

Two minutes of a sample call say more than this whole page. Call her yourself - then decide.

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